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OLAPLEX Reports Third Quarter 2025 Results

NEW YORK, N.Y., Nov. 06, 2025 (GLOBE NEWSWIRE) -- Olaplex Holdings, Inc. (NASDAQ: OLPX) ("OLAPLEX" or the "Company") today announced financial results for the third quarter ended September 30, 2025.

Amanda Baldwin, OLAPLEX’s Chief Executive Officer, commented: "We are pleased with our third quarter results that reflect investments in sales and marketing, continued progress in our executional capabilities and the early results of our latest new product introductions. We are reaffirming our annual guidance and remain focused on our Bonds and Beyond strategy for sustainable, profitable long-term growth."

For the third quarter of 2025 compared to the third quarter of 2024:

  • Net sales decreased 3.8% to $114.6 million;
    • By channel:
      • Specialty Retail decreased 13.5% to $36.9 million;
      • Professional increased 5.3% to $44.5 million;
      • Direct-To-Consumer decreased 2.9% to $33.3 million;
    • Net sales decreased 14.6% in the United States and increased 7.1% internationally;
  • Net income was $11.1 million, as compared to $14.8 million for the third quarter of 2024;
  • Diluted EPS was $0.02, as compared to $0.02 for the third quarter of 2024.

Three Months Ended September 30, 2025 Results

(Amounts in thousands, except per share and share data)            
    Three Months Ended September 30,    
      2025       2024     % Change
Net Sales   $ 114,579     $ 119,080     (3.8)%  
Gross Profit   $ 79,198     $ 81,734     (3.1)%  
Gross Profit Margin     69.1 %     68.6 %    
Adjusted Gross Profit   $ 81,902     $ 84,299     (2.8)%  
Adjusted Gross Profit Margin     71.5 %     70.8 %    
SG&A   $ 64,110     $ 42,956     49.2%  
Adjusted SG&A   $ 51,263     $ 40,440     26.8%  
Net income   $ 11,127     $ 14,797     (24.8)%  
Adjusted EBITDA   $ 30,794     $ 44,638     (31.0)%  
Adjusted EBITDA Margin     26.9 %     37.5 %    
Diluted EPS   $ 0.02     $ 0.02     —%  
Weighted Average Diluted Shares Outstanding     668,857,769       666,151,359      


Nine Months Ended September 30, 2025 Results

(Amounts in thousands, except per share and share data)            
    Nine Months Ended September 30,    
      2025       2024     % Change
Net Sales   $ 317,841     $ 321,929     (1.3)%  
Gross Profit   $ 222,189     $ 225,514     (1.5)%  
Gross Profit Margin     69.9 %     70.1 %    
Adjusted Gross Profit   $ 229,469     $ 232,568     (1.3)%  
Adjusted Gross Profit Margin     72.2 %     72.2 %    
SG&A   $ 178,006     $ 128,816     38.2%  
Adjusted SG&A   $ 149,960     $ 120,244     24.7%  
Net income   $ 3,850     $ 28,322     (86.4)%  
Adjusted EBITDA   $ 81,008     $ 112,176     (27.8)%  
Adjusted EBITDA Margin     25.5 %     34.8 %    
Diluted EPS   $ 0.01     $ 0.04     (75.0)%  
Weighted Average Diluted Shares Outstanding     667,549,673       664,723,301      


Adjusted gross profit, adjusted gross profit margin, adjusted SG&A, adjusted EBITDA and adjusted EBITDA margin are measures that are not calculated or presented in accordance with generally accepted accounting principles in the United States of America ("GAAP"). For more information about how we use these non-GAAP financial measures in our business, the limitations of these measures, and a reconciliation of these measures to the most directly comparable GAAP measures, please see "Disclosure Regarding Non-GAAP Financial Measures" and the reconciliation tables that accompany this release.

Balance Sheet

As of September 30, 2025, the Company had $286.4 million of cash and cash equivalents, compared to $586.0 million as of December 31, 2024. Inventory at the end of the third quarter of 2025 was $73.3 million, compared to $75.2 million at December 31, 2024. Long-term debt, net of current portion and deferred debt issuance costs was $352.1 million as of September 30, 2025, compared to $643.7 million as of December 31, 2024.

Fiscal Year 2025 Guidance

The Company is reiterating guidance for net sales, adjusted gross profit margin and adjusted EBITDA margin for fiscal year 2025, as initially disclosed by the Company on March 4, 2025. The Company's fiscal year 2025 guidance outlined below (i) incorporates management's expectations regarding the Company’s investments and actions aimed at generating demand, increasing its innovation pipeline and strengthening its execution capabilities, including continued investment in research and development, marketing and talent, (ii) incorporates the current consumer spending environment and earlier-than-expected shipments that benefited third quarter sales, and (iii) assumes no material impact from tariffs.

For Fiscal 2025    
(Dollars in millions) 2025 2024 Actual
Net Sales $410 - $431 $423
Adjusted Gross Profit Margin* 70.5% to 71.5% 71.4%
Adjusted EBITDA Margin* 20% to 22% 30.7%


*Adjusted gross profit margin and adjusted EBITDA margin are non-GAAP measures. See “Disclosure Regarding Non-GAAP Financial Measures” for additional information.

Webcast and Conference Call Information

The Company plans to host an investor conference call and webcast to review third quarter 2025 financial results at 9:00am ET/6:00am PT on November 6, 2025. The webcast can be accessed at https://ir.olaplex.com. The conference call can be accessed by calling (201) 689-8521 or (877) 407-8813 for a toll-free number. A replay of the webcast will remain available on the website for 90 days.

About OLAPLEX

OLAPLEX is a foundational health and beauty company powered by breakthrough innovation and the professional hairstylist. Born in the lab and brought to the chair, our products are designed to enable Pros and their clients to achieve their best results and to provide consumers with a holistic healthy hair regimen. Founded in 2014, OLAPLEX revolutionized prestige hair care with its category creating Complete Bond Technology™, which works by protecting, strengthening and relinking all three bonds during and after hair services. Since then, OLAPLEX has expanded into a full suite of hair health formulas. OLAPLEX’s award-winning products are sold globally through an omnichannel model serving the professional, specialty retail, and direct-to-consumer channels.

Cautionary Note Regarding Forward-Looking Statements

This press release includes certain forward-looking statements and information relating to the Company that are based on the beliefs of management as well as assumptions made by, and information currently available to, the Company. These forward-looking statements include, but are not limited to, statements about: the Company’s financial position, operating results, growth, sales and profitability, including revenue shifts across channels; the Company's financial guidance for fiscal year 2025, including net sales, adjusted gross profit margin and adjusted EBITDA margin; demand for the Company’s products; the Company’s innovation strategy and pipeline, including the timing of product launches; the Company's international operations, including its distribution partners; the Company’s business transformation plans, strategies, investments, priorities and objectives, including the impact and timing thereof; the Company’s sales, marketing and education initiatives and related investments, and the impact, focus and timing thereof; general economic and industry trends, including tariffs; customer inventory practices and consumer sentiment; inventory levels; and other statements contained in this press release that are not historical or current facts. When used in this press release, words such as "may," "will," “could," "should," "intend," "potential," "continue," "anticipate," "believe," "estimate," "expect," "plan," "target," "predict," "project," "forecast," "seek" and similar expressions as they relate to the Company are intended to identify forward-looking statements.

The forward-looking statements in this press release reflect the Company’s current expectations and projections about future events and financial trends that management believes may affect the Company’s business, financial condition and results of operations. These statements are predictions based upon assumptions that may not prove to be accurate, and they are not guarantees of future performance. As such, you should not place significant reliance on the Company’s forward-looking statements. Neither the Company nor any other person assumes responsibility for the accuracy and completeness of the forward-looking statements, including any such statements taken from third party industry and market reports.

Forward-looking statements involve known and unknown risks, inherent uncertainties and other factors that are difficult to predict which may cause the Company’s actual results, performance, time frames or achievements to be materially different from any future results, performance, time frames or achievements expressed or implied by the forward-looking statements, including, without limitation: the Company’s dependence on the success of its business transformation plan; competition in the beauty industry; the Company’s ability to effectively maintain and promote a positive brand image, expand its brand awareness and maintain consumer confidence in the quality, safety and efficacy of its products; the Company’s ability to anticipate and respond to market trends and changes in consumer preferences and execute on its growth strategies and expansion opportunities, including with respect to new product introductions; the Company’s ability to accurately forecast customer and consumer demand for its products; the Company’s ability to limit the illegal distribution and sale by third parties of counterfeit versions of its products or the unauthorized diversion by third parties of its products; the Company's dependence on a limited number of customers for a large portion of its net sales; the Company’s ability to develop, manufacture and effectively and profitably market and sell future products; the Company’s ability to attract new customers and consumers and encourage consumer spending across its product portfolio; the Company’s ability to successfully implement new or additional marketing efforts; the Company’s relationships with and the performance of its suppliers, manufacturers, distributors and retailers and the Company’s ability to manage its supply chain; impacts on the Company’s business from political, regulatory, economic, trade and other risks associated with operating internationally; the Company’s ability to manage its executive leadership changes and to attract and retain senior management and other qualified personnel; the Company’s reliance on its and its third-party service providers’ information technology; the Company’s ability to maintain the security of confidential information; the Company’s ability to establish and maintain intellectual property protection for its products, as well as the Company’s ability to operate its business without infringing, misappropriating or otherwise violating the intellectual property rights of others; the outcome of litigation and regulatory proceedings; the impact of changes in federal, state and international laws, regulations and administrative policy, including the One Big Beautiful Bill Act, tariffs and other trade policies; the Company’s existing and any future indebtedness, including the Company’s ability to comply with affirmative and negative covenants under its credit agreement; the Company’s ability to service its existing indebtedness and obtain additional capital to finance operations and its growth opportunities; volatility of the Company’s stock price; the Company’s “controlled company” status and the influence of investment funds affiliated with Advent International, L.P. over the Company; the impact of general economic conditions, disruptions in business conditions, and the financial strength of the Company’s consumers and customers on the Company’s business; fluctuations in the Company’s quarterly results of operations; changes in the Company’s tax rates and the Company’s exposure to tax liability; the Company's ability to integrate or realize the intended benefits of its acquisitions or strategic investments; and the other factors identified under the heading “Risk Factors” in the Company’s most recent Annual Report on Form 10-K filed with the Securities and Exchange Commission (the "SEC") and in the other documents that the Company files with the SEC from time to time.

Many of these factors are macroeconomic in nature and are, therefore, beyond the Company’s control. Should one or more of these risks or uncertainties materialize, or should underlying assumptions prove incorrect, the Company’s actual results, performance or achievements may vary materially from those described in this press release as anticipated, believed, estimated, expected, intended, planned or projected. The forward-looking statements in this press release represent management’s views as of the date hereof. Unless required by law, the Company neither intends nor assumes any obligation to update these forward-looking statements for any reason after the date hereof to conform these statements to actual results or to changes in the Company’s expectations or otherwise.

Disclosure Regarding Non-GAAP Financial Measures

In addition to the financial measures presented in this release in accordance with GAAP, the Company has included certain non-GAAP financial measures, including adjusted EBITDA, adjusted EBITDA margin, adjusted gross profit, adjusted gross profit margin and adjusted SG&A. Management believes these non-GAAP financial measures, when taken together with the Company’s financial results presented in accordance with GAAP, provide meaningful supplemental information regarding the Company’s operating performance and facilitate internal comparisons of its historical operating performance on a more consistent basis by excluding certain items that may not be indicative of its business, results of operations or outlook. In particular, management believes that the use of these non-GAAP measures may be helpful to investors as they are measures used by management in assessing the health of the Company’s business, determining incentive compensation and evaluating its operating performance, as well as for internal planning and forecasting purposes.

The Company calculates adjusted EBITDA as net income, adjusted to exclude: (1) interest expense, net; (2) income tax provision; (3) depreciation and amortization; (4) share-based compensation expense; (5) non-ordinary inventory adjustments; (6) certain litigation-related expenses; (7) acquisition-related costs; (8) executive reorganization costs and (9) Tax Receivable Agreement liability adjustments. The Company calculates adjusted EBITDA margin by dividing adjusted EBITDA by net sales. The Company calculates adjusted gross profit as gross profit, adjusted to exclude: (1) non-ordinary inventory adjustments and (2) amortization of patented formulations. The Company calculates adjusted gross profit margin by dividing adjusted gross profit by net sales. The Company calculates adjusted SG&A as SG&A, adjusted to exclude: (1) share-based compensation expense; (2) certain litigation-related expenses; (3) acquisition-related costs and (4) executive reorganization costs. Please refer to "Reconciliation of Non-GAAP Financial Measures to GAAP Equivalents" located in the financial supplement in this release for further information regarding these adjustments for the periods presented.

Please refer to "Reconciliation of Non-GAAP Financial Measures to GAAP Equivalents" located in the financial supplement in this release for a reconciliation of these non-GAAP metrics to their most directly comparable financial measure stated in accordance with GAAP.

This release includes forward-looking guidance for adjusted EBITDA margin and adjusted gross profit margin. The Company is not able to provide, without unreasonable effort, a reconciliation of the guidance for adjusted EBITDA margin and adjusted gross profit margin to the most directly comparable GAAP measure because the Company does not currently have sufficient data to accurately estimate the variables and individual adjustments included in the most directly comparable GAAP measure that would be necessary for such reconciliations, including (a) costs related to potential debt or equity transactions and (b) other non-recurring expenses that cannot reasonably be estimated in advance. These adjustments are inherently variable and uncertain and depend on various factors that are beyond the Company's control and as a result it is also unable to predict their probable significance. Therefore, because management cannot estimate on a forward-looking basis without unreasonable effort the impact these variables and individual adjustments will have on its reported results in accordance with GAAP, it is unable to provide a reconciliation of the non-GAAP financial measures included in its fiscal year 2025 guidance.


CONDENSED CONSOLIDATED BALANCE SHEETS
(amounts in thousands, except per share and share data)
(Unaudited)
       
  September 30, 2025   December 31, 2024
Assets      
Current Assets:      
Cash and cash equivalents $ 286,378     $ 585,967  
Accounts receivable, net of allowances of $12,843 and $15,859   49,735       14,934  
Inventory   73,256       75,165  
Prepaid expenses and other current assets   63,855       13,647  
Total current assets   473,224       689,713  
Property and equipment, net   1,390       1,442  
Intangible assets, net   860,782       899,549  
Goodwill   168,300       168,300  
Deferred tax assets   822        
Other assets   9,704       8,719  
Total assets $ 1,514,222     $ 1,767,723  
       
Liabilities and stockholders’ equity      
Current Liabilities:      
Accounts payable $ 23,498     $ 10,423  
Accrued expenses and other current liabilities   80,052       35,639  
Current portion of long-term debt         6,750  
Current portion of Related Party payable pursuant to Tax Receivable Agreement   10,131       11,842  
Total current liabilities   113,681       64,654  
Long-term debt   352,096       643,712  
Deferred tax liabilities         5,164  
Related Party payable pursuant to Tax Receivable Agreement   157,599       177,469  
Other liabilities   2,098       2,322  
Total liabilities   625,474       893,321  
       
Commitments and Contingencies      
       
Stockholders’ equity:      
Common stock, $0.001 par value per share; 2,000,000,000 shares authorized, 667,431,776 and 664,224,893 shares issued and outstanding as of September 30, 2025 and December 31, 2024, respectively   667       664  
Preferred stock, $0.001 par value per share; 25,000,000 shares authorized and no shares issued and outstanding          
Additional paid-in capital   338,754       328,538  
Accumulated other comprehensive loss   (488 )     (765 )
Retained earnings   549,815       545,965  
Total stockholders’ equity   888,748       874,402  
Total liabilities and stockholders’ equity $ 1,514,222     $ 1,767,723  


CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS AND COMPREHENSIVE INCOME
(amounts in thousands, except per share and share data)
(Unaudited)
       
  Three Months Ended
September 30,
  Nine Months Ended
September 30,
    2025       2024       2025       2024  
Net sales $ 114,579     $ 119,080     $ 317,841     $ 321,929  
Cost of sales:              
Cost of product (excluding amortization)   32,677       34,781       88,372       89,361  
Amortization of patented formulations   2,704       2,565       7,280       7,054  
Total cost of sales   35,381       37,346       95,652       96,415  
Gross profit   79,198       81,734       222,189       225,514  
Operating expenses:              
Selling, general, and administrative   64,110       42,956       178,006       128,816  
Amortization of other intangible assets   10,905       10,782       32,728       32,807  
Total operating expenses   75,015       53,738       210,734       161,623  
Operating income   4,183       27,996       11,455       63,891  
Interest expense   7,691       15,610       33,791       44,708  
Interest income   (2,690 )     (6,605 )     (12,169 )     (19,067 )
Other (income) expense, net:              
Tax Receivable Agreement liability adjustment   (9,452 )           (9,452 )      
Other (income) expense, net   (66 )     (670 )     (1,231 )     541  
Total other (income) expense, net   (9,518 )     (670 )     (10,683 )     541  
Income before income taxes   8,700       19,661       516       37,709  
Income tax (benefit) provision   (2,427 )     4,864       (3,334 )     9,387  
Net income $ 11,127     $ 14,797     $ 3,850     $ 28,322  
               
Net income per share:              
Basic $ 0.02     $ 0.02     $ 0.01     $ 0.04  
Diluted $ 0.02     $ 0.02     $ 0.01     $ 0.04  
               
Weighted average common shares outstanding:              
Basic   667,066,071       662,248,231       665,910,494       661,586,351  
Diluted   668,857,769       666,151,359       667,549,673       664,723,301  
               
Other comprehensive income (loss):              
Unrealized gain (loss) on derivatives, net of income tax effect $ 139     $ (906 )   $ 277     $ (2,350 )
Total other comprehensive income (loss)   139       (906 )     277       (2,350 )
Comprehensive income $ 11,266     $ 13,891     $ 4,127     $ 25,972  


CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
(amounts in thousands)
(Unaudited)
   
  Nine Months Ended
September 30,
    2025       2024  
Cash flows from operating activities      
Net income $ 3,850     $ 28,322  
Adjustments to reconcile net income to net cash provided by operating activities   22,139       65,088  
Net cash provided by operating activities   25,989       93,410  
Net cash used in investing activities   (12,288 )     (3,369 )
Net cash used in financing activities   (313,290 )     (17,612 )
Net (decrease) increase in cash and cash equivalents   (299,589 )     72,429  
Cash and cash equivalents - beginning of year   585,967       466,400  
Cash and cash equivalents - end of period $ 286,378     $ 538,829  



Reconciliation of Non-GAAP Financial Measures to GAAP Equivalents
(amounts in thousands)
(Unaudited)

The following tables present a reconciliation of net income, gross profit and SG&A, as the most directly comparable financial measure stated in accordance with U.S. GAAP, to adjusted EBITDA, adjusted EBITDA margin, adjusted gross profit, adjusted gross profit margin and adjusted SG&A for each of the periods presented.
 
  Three Months Ended
September 30,
  Nine Months Ended
September 30,
    2025       2024       2025       2024  
Reconciliation of Net Income to Adjusted EBITDA              
Net income $ 11,127     $ 14,797     $ 3,850     $ 28,322  
Depreciation and amortization of intangible assets   13,698       13,456       40,276       40,254  
Interest expense, net   5,001       9,005       21,622       25,641  
Income tax (benefit) provision   (2,427 )     4,864       (3,334 )     9,387  
Share-based compensation   3,311       2,516       9,692       8,560  
Certain litigation-related expenses(1)   254             9,072        
Acquisition-related costs(2)   9,282             9,282        
Executive reorganization cost(3)                     12  
Tax Receivable Agreement liability adjustment   (9,452 )           (9,452 )      
Adjusted EBITDA $ 30,794     $ 44,638     $ 81,008     $ 112,176  
Adjusted EBITDA margin   26.9 %     37.5 %     25.5 %     34.8 %


  Three Months Ended
September 30,
  Nine Months Ended
September 30,
    2025       2024       2025       2024  
Reconciliation of Gross Profit to Adjusted Gross Profit              
Gross profit $ 79,198     $ 81,734     $ 222,189     $ 225,514  
Amortization of patented formulations   2,704       2,565       7,280       7,054  
Adjusted gross profit $ 81,902     $ 84,299     $ 229,469     $ 232,568  
Adjusted gross profit margin   71.5 %     70.8 %     72.2 %     72.2 %


    Three Months Ended
September 30,
  Nine Months Ended
September 30,
      2025       2024       2025       2024  
Reconciliation of SG&A to Adjusted SG&A                
SG&A   $ 64,110     $ 42,956     $ 178,006     $ 128,816  
Share-based compensation     (3,311 )     (2,516 )     (9,692 )     (8,560 )
Certain litigation-related expenses(1)     (254 )           (9,072 )      
Acquisition-related costs(2)     (9,282 )           (9,282 )      
Executive reorganization cost(3)                       (12 )
Adjusted SG&A   $ 51,263     $ 40,440     $ 149,960     $ 120,244  


(1) Represents litigation costs related to the Lilien securities class action. The Company considers litigation costs related to the Lilien securities class action, as described in Note 12 to the Company's Quarterly Report on Form 10-Q for the period ended September 30, 2025, to be non-recurring and non-ordinary. While the Company did not adjust for these costs during the year ended December 31, 2024 because the amounts incurred in 2024 were not material, commencing with the three months ended March 31, 2025, the Company has included an adjustment for these costs as a result of the court's denial of the Company's motion to dismiss in February 2025. The Company believes adjusting for such costs in the presentation of its adjusted EBITDA, adjusted EBITDA margin and adjusted SG&A provides investors with meaningful information regarding the Company’s core operating performance.
(2) Represents non-recurring and non-ordinary costs related to the acquisition of all of the outstanding capital stock of Purvala Bioscience, Inc. ("Purvala") by Olaplex, Inc. on August 20, 2025.
(3) Represented benefit payments associated with the departure of the Company's Chief Executive Officer that occurred in fiscal year 2023 and Chief Operating Officer that occurred in fiscal year 2022.
   

Contacts: 

Investors:

Michael Oriolo
Vice President, Investor Relations
michael.oriolo@olaplex.com

Financial Media:

Lisa Bobroff
Vice President, Global Communications & Consumer Engagement
lisa.bobroff@olaplex.com


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